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Photoshoots can be time-consuming and finicky. You need to make sure the lighting is perfect, the prototype shipped on time, and the set looks just right. It can be an expensive ordeal, especially considering travel costs and setup for the shoot itself. But have you ever considered the toll photography sets take on the environment? [...]

Companies have been using product renderings in marketing campaigns for years now. But as rendering tech advances, so has access to these services -- and everyone’s seeing the benefits. 3D rendering makes the impossible a reality, especially for marketers. Nothing gives you control over every aspect of a digital asset like 3D rendering, and there [...]