Posts Tagged
‘Marketing’
CES 2019 officially ended last week. During our four days wandering around the 2.9 million net square feet of the convention center, we saw hundreds of exhibits. There were personal helper robots, self-driving cars, and screens that rolled up like a scroll. But rather than point out the craziest tech or exhibits we saw at [...]
Augmented reality (AR) has grown leaps and bounds in the past few years. It’s incredible what we can do with it now compared to just five years ago. Thanks to this rapidly improving tech, you can even create AR experiences using existing 3D files without needing to build an app. This ability brings incredible new [...]
Imagine you’re releasing a new product this year. It’s an exciting time, and your whole team is ready to put the launch plan into action. Of course, you want to get that product out to market ASAP. But before you can release it, you’ll need to develop promo materials and product packaging. It takes time [...]
How important are product catalogs to your business? Maybe they're not your top priority. But for customers, your catalog is extremely important. They want to know everything about your products down to the smallest detail before buying. And since people are drawn to visuals, they’re turning to your product catalog images for answers. But between [...]
Broadcast spots are all about getting information across to your audience. You’ve put work into your product and delivered it in a catchy way, adding emotion or humor to make the spot more memorable. But what about the ending? Don’t let all that work go to waste by fizzling out at the end. You’ve got [...]
Trade shows are an excellent way to show off your new products and connect one-on-one with existing and new clients. People travel hundreds of miles to attend trade shows, many of whom have buying power and are looking to make connections with vendors. But getting people to your booth isn’t always easy. The average exhibition [...]
Photoshoots can be time-consuming and finicky. You need to make sure the lighting is perfect, the prototype shipped on time, and the set looks just right. It can be an expensive ordeal, especially considering travel costs and setup for the shoot itself. But have you ever considered the toll photography sets take on the environment? [...]
We talk a lot about the future of content marketing and how it's changing. In fact, in a recent blog post, we pointed out that peoples’ preference for watching videos over reading is changing how companies develop marketing strategies. We know that video ads are a successful marketing tactic right now. But in the future, this [...]
To say that the Virtual Reality (VR) industry is rapidly growing would be an understatement. By 2025, the global VR market is expected to reach $48.5 billion. Active user numbers are on the rise, VR headset sales are skyrocketing, and big tech players like Apple are hinting at releasing their own hardware to access VR [...]
Watching and sharing videos has become a daily activity for most internet users. It makes sense; videos are incredibly useful for delivering information and promoting social engagement. In fact, video content has become so popular over the past few years that it’s nearly taken over the internet – accounting for 73% of global internet traffic in [...]
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